Customer 360 Profiles Create Loyal Fans
Arena’s customer 360 unification drives marketing success
Data Mastering with Arena
Reduce data complexity
Ensure data quality
Improve data visibility
Building Golden Records
with Arena
Accelerate unification of siloed data
for customer 360 views
- Machine learning engine finds “keys” or signifiers and matches and links records
- Matches all types of disparate data to turn siloed data into enriched customer data
- APIs allow for seamless access to golden records for downstream applications
- Automated active cataloging collects deep metadata for easy, fast discovery
- Data quality checks to capture any changes in versions; duplicate data sets
- Self-service access while maintaining the governance required by IT
- Hybrid and cloud flexibility allows you to manage your data wherever it resides
- On-demand consumption to business applications and analytics tools
- Scalable foundation that makes it easy to add your next data source
Augmented Catalog
End-to-end Governance
Intelligent Provisioning
Multi-cloud Data Management
Multi-Cloud Data Delivery
Cloud Partners
Unified Views
Customer Golden Records
Rich Marketplace
Endless Collaboration
Analytic Sandboxes
Data Shopping Cart
Detailed Lineage
Data Security
Evidence-based Reporting
Automated Data Discovery
Quality Checks
Data Preparation
Metadata Management